In WordPress, header tags (H1, H2, H3, etc.) are used to structure the content on a webpage and to indicate the hierarchy of the content. Using header tags correctly can improve the SEO of your WordPress website.
Best Practices for Header Tags in WordPress
Here are some best practices for using header tags in WordPress:
- Use H1 tags for the main heading on a page. There should only be one H1 tag per page, as it indicates the most important heading on the page.
- Use H2 tags for subheadings and H3 tags for sub-subheadings, and so on. This helps to create a clear hierarchy of content and makes it easier for search engines to understand the structure of your content.
- Use descriptive and relevant headings. The text in your header tags should accurately reflect the content that follows and include relevant keywords.
- Don’t stuff your headings with keywords. While it’s important to include relevant keywords in your headings, you should avoid overusing them or using them in a way that doesn’t make sense. This can hurt your SEO and make your content difficult to read.
- Use header tags consistently. Use header tags in a logical and consistent way throughout your website to create a clear hierarchy of content.
How to Add/Edit Header Tags in your WordPress Posts or Pages
If you are using the Block Editor (aka Gutenberg)…
To add header tags (H1, H2, H3, etc.) to a post or page in the WordPress block editor:
- From the WordPress dashboard, go to the post or page that you want to add header tags to.
- Click the “Edit” button for the block of content that you want to add a header tag to.
- In the toolbar of the block editor, click the “Paragraph” dropdown menu and select the appropriate header tag (H1, H2, H3, etc.).
- Type your heading text into the block.
- Repeat the process for any additional headings that you want to add.
- When you’re finished adding headings, be sure to click the “Publish” or “Update” button to save your changes.
If you are using the Classic Editor…
To add header tags (H1, H2, H3, etc.) to a post or page in the WordPress classic editor:
- From the WordPress dashboard, go to the post or page that you want to add header tags to.
- Place your cursor at the beginning of the block of text that you want to turn into a heading.
- From the toolbar, select the appropriate heading tag from the “Paragraph” dropdown menu (H1, H2, H3, etc.).
- Type your heading text into the post or page.
- Repeat the process for any additional headings that you want to add.
- When you’re finished adding headings, be sure to click the “Update” button to save your changes.
By following these best practices, you can improve the SEO of your WordPress website and make it easier for search engines to understand and index your content.